I found this video the other day and it really makes a good point of how making what you offer different to what everybody else is offering can help it sell, even if what you’re actually selling isn’t different at all.

Lots of people use Google Adwords to drive targeted traffic to their website. I know from experience when you first log into Adwords it can all be a bit daunting. Now google have released a video guide on how to manage your bidding for each of your keywords to maximise your return on investment.

You can watch the video below and read more information on it on the official google blog.

First off I want to apologise for the crappy posts of late, this will be the last “ooohh I did this” post that isn’t really of any use to you and that I’m sure you’re sick of reading!

The new skin should be online this week. I’ve been playing around with it on my computer to get it how I want it before I put it online. I’ll also be going through the categories to refine them a bit more.

This time it’s been too long since my last post. I’m trying at the minute to build up a collection of posts ready to go up on this site so that it can have regular, useful content added even when I’m too busy to work on the site. I also have a nice new theme for this blog ready to go online, I’m just waiting to get a chance to sit down and reorganise the site so that everything looks and works better.